The Sales Call
- May 2, 2021
- 3 min read
It was sharp 9.00 AM Monday Morning I received a call from an unknown number. On the other side was a lady asking me, am I speaking to (My name) I said yes. She introduced herself and started explaining about the product.
I immediately sensed, it was a sales call and I had to tell her that am busy and asked her to call me later. I did not avoid as i was not sure what the product was all about whether i would need it or not. But the time was very wrong. I was quickly finishing up my kitchen works so that I could begin my work by 9.30 which is my usual check in.
She disconnected politely. After 2 days around 4 pm she did a follow up call to check out if that is the right time to talk to me. Though i was at work, thought i would spend 5 minutes because i learn the do's and don'ts in sales from experiences as well, also thought i will get to know what the product is all about.
Anyway the lady on the other side was happy to hear that I am willing to listen to her. 1. I agreed to listen just because i respected her words of request whether it is the right time, which she could have asked the first time. You can't create first impression the 2nd chance. She couldn't impress me because she lost the chance of creating that first impression.
2. When given the chance to talk she started explaining her product right away, am not mentioning it here but that was meant for kids. Luckily i had kids...what if i do not have? She kept on explaining in English. If you are not confident speaking English, better do that in mother tongue. I can very well speak and understand Malayalam as that is my mother tongue too. If you have command over the language then good , otherwise don't take risk. After a while, i could not figure out what exactly she was explaining and i requested her to repeat all that in Malayalam. Her time and my time wasted.
3. She is trained well and she understands what the product is and hence used so many technical words. I am not a techie and i couldn't get what the features are. Again i had to tell her that i am not a tech person so please explain those things in a way i can understand. Know the background of your customer before you talk to them or ask them if they are able to follow what they are saying.
4. She gave me 3 options and asked me to choose the product from them. I said i need to think, finally the question came, how many kids do i have. I wondered, without knowing this basic thing how come she called me. So do a short research and then call your prospect. She hasn't understood if i am a suspect or a prospect.
5. This is what many of the tele callers or inside sales team does, they just have to prove that they did x number of calls a day. Actually am a hot prospect or a qualified lead, but she missed me because she lost the chance to create that impression. She might have marked me as warm. I will remain a warm case.
In spite of several sales training, why does this happen? It is the ability of sales personnel to convert real and warm cases to hot and hot cases to client. But here it happened vice versa.
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