Lesson 18: The Art of Persuasion – Sita’s Gentle Power
- Devaki R Menon
- Aug 3
- 1 min read
Persuasion is the skill of convincing someone to see things your way and take action accordingly. In management, this is a crucial competency—leaders, negotiators, and even team members rely on persuasive communication to influence decisions positively.
In the Ramayana, a beautiful example of persuasion is seen in the conversation between Rama and Sita.When Rama informed Sita about his decision to go into exile, he advised her to stay back in Ayodhya. He described the hardships of forest life—the dangers, discomfort, and suffering that she might have to face. His intention was to protect her from distress.

Sita was distressed to hear this but responded softly yet firmly. She convinced Rama by saying that, as per the command of elders, she should accompany him; otherwise, her life would be abandoned in Ayodhya if separated from him. She also reminded Rama that it was he who taught her, “A woman disunited from her husband would not be able to survive.” Thus, she was destined to stay with him in the forest.
Her reasoning, emotional appeal, and calm yet assertive tone touched Rama’s heart.
Finally, Rama accepted her wish of joining him and asked her to give away all their belongings to charity before they proceeded. Sita, the divine lady, persuaded Rama with her words successfully.
Persuasion depends on content, context, and tone of voice—these factors decide whether you will be able to influence others effectively.










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